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Image to Base64 Encoder – Data URI

Convert images to Base64 strings and data URIs for HTML <img>, CSS backgrounds and JSON. Supports PNG, JPG, GIF, SVG, WebP.

  • Free, no sign-up
  • Runs in your browser, nothing uploaded

Drop a file here or browse

PNG, JPG, GIF, SVG, WebP, ICO

About the Image to Base64

Encode any image as a Base64 string or data URI, with ready-to-paste snippets for HTML <img> tags and CSS backgrounds.

Key features

  • Converts PNG, JPG, GIF, SVG, WebP and ICO to Base64
  • Four ready-to-copy formats: data URI, raw Base64, HTML, CSS
  • Shows original vs. encoded size
  • Image preview
  • Encoded locally; nothing uploaded
  • One-click copy for each snippet

Embed images directly in code

Base64 encoding converts an image's binary data into plain text. That text can be placed directly into HTML, CSS, JSON, JavaScript or email templates as a data URI, so the image loads without a separate file or HTTP request.

Output formats

FormatExampleUse it in
Data URIdata:image/png;base64,iVBOR…Anywhere a URL goes
Base64 onlyiVBORw0KGgo…APIs and JSON fields expecting raw Base64
HTML <img><img src="data:image/png;base64,…" />Web pages, email templates
CSS backgroundbackground-image: url("data:…");Stylesheets

When Base64 images make sense

  • HTML emails, where external images are often blocked by default.
  • Small icons and UI sprites, saving a request for each tiny file.
  • Single-file HTML exports, reports and offline pages.
  • APIs that accept image uploads as Base64 strings in JSON (including many AI vision APIs).
  • Storing small images in databases, configs or localStorage.

When to avoid it

DownsideWhy
~33% largerBase64 overhead
No separate cachingThe image re-downloads with every page or CSS change
Slower first render for large imagesBlocks HTML/CSS parsing
Harder to maintainHuge unreadable strings in your code

Rule of thumb: inline images under about 4 KB; serve anything larger as a normal file, ideally as WebP.

Decode Base64 back into an image with Base64 to Image. Shrink images before encoding with the Image Compressor. Encode JSON instead with JSON to Base64.

How to use the Image to Base64

  1. Drag and drop your files into the upload area, or click Choose files.
  2. Set any options, such as quality, page size or page ranges.
  3. Click the convert button. Processing happens right in your browser.
  4. Download each result individually, or all of them as a ZIP.

Frequently asked questions

What is a data URI?

A data URI embeds a file directly in a URL: data:image/png;base64,iVBORw0…. Browsers display it like a normal image URL, with no separate file request.

Why is the Base64 version bigger?

Base64 encodes every 3 bytes as 4 characters, so the result is about 33% larger than the original file.

When should I inline images as Base64?

For tiny images, under a few KB, such as icons, in emails or in single-file HTML. For larger images, separate files are better because they can be cached and loaded in parallel.

Should I Base64-encode SVGs?

Often you don't need to. SVGs can be inlined as markup or as a URL-encoded data URI, which is usually smaller than Base64.

Are my images uploaded?

Most image tools run in your browser. Only Word→JPG, JPG→Word and JPG→HEIC send the file to our server, where it is processed and deleted right away.

Can I convert several images at once?

Yes. Drop multiple files and download them one by one or as a ZIP.

Will converting reduce quality?

Lossless formats like PNG keep full quality. For JPG and WebP you can pick the quality level yourself.

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